Meet the Designers

Founder image

Eileen Kirby

Head Designer Eileen Kirby

The Eileen Kirby brand has become synonymous with Australian luxury evening-wear with timeless custom pieces embodying the brands style.

Made for the modern woman, Eileen pairs a
minimalist approach to fashion with her unique perspective on the female form. Eileen has defined Australian 'after-five wear' for the last 20 years with her customers enjoying her interesting takes on cuts and draping. Having graced the covers of Vogue, Elle and Marie Claire magazines, Eileen's classics have become staples across the Australian fashion scene with all her fabrics locally sourced.

Dedicated to producing fresh designs, Eileen continues to focus on reinventing styles to bring out the confidence and beauty all women share.

Founder image

Rowena Raslan

Creative Director, Founder Jafrie By R

Jafrie By R is a womens designer clothing label, giving you access to
the latest styles for any occasion. The Jafrie girl is modern, effortless
and edgy.

All garments are ethically made in Sydney, from design, pattern
making, sampling, right through to production of each collection.
Jafrie by R is committed to playing its part in a sustainable future for
the Fashion Industry.

Founder image

Kate Watts

Head Designer Only One Ashley

The Label. The Love. The Legacy.  Made for lovers of style, with a flair for bold and dramatic design and an appreciation of textured detailing and quality fabrics. Talented Perth Designer Kate Watts burst on to the scene in 2013 where she took out the title as WA State Finalist for Myer Fashions on the Field.

In 2018 Kate went on to win the Melbourne Cup Emerging Designer Award and launched Only One Ashley into MYER in 2019 where her entire collection sold out across all stores.
Kate's label is created from love. A love of beautiful fabrics
and exquisite design, and a pure love for her daughter Ashley.

A label created in memory of her daughter to honour her legacy, bought to life in each of her creations.

Founder image

Cassandra Anderson

Artist, Illustrator, Cassandra Anderson Illustration

Cassandra Anderson Illustrations is a chic Illustration brand that adds style and flair to illustrative and print work. With a background in Commerce, Fashion, Art and Style have always been integral in her world.

In 2020 Cassandra worked alongside US fashion and homewares retailer Anthropolgie where she created Australian Lines Art Tees. The Tees were distributed throughout Anthrolpolgie stores in the US, including fifth avenue with part of the proceeds going to Bush Fire relief efforts.

From custom pieces to prints, line art tees, interior wall art, logos branding and event activation, the whimsical and fashion forward illustrations make for the perfect stylised addition to your home, wardrobe, workplace or a gift for a loved one.